Makaia Carr is the founder of Motivate Me, New Zealand’s largest community of free-thinking women looking to empower their lives by becoming fit and healthy. The story of how Makaia has built her Facebook page to a multiple income streams business in just a few years is inspiring and today her community has more than 2,400 paying members!
In this episode Makaia shares how she has done it. We hear about the early days, when Makaia started it all by sharing her personal health and life stories on Facebook, right through to the growth of the current Motivate Me ’empire’ which includes the Motivate Me membership community, a popular clothing range, digital information products and Makaia’s work as a speaker and brand ambassador.
We loved Makaia’s straight up, honest and direct style in this interview and you will love learning from the insider tips she reveals in this podcast – her first ever online interview (lucky us!).
Thanks for sharing your journey with us Makaia and for keeping it real, kiwi-style!
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Here’s what Makaia and J9 cover in the podcast interview:
- The key ingredients to growing your Facebook page – and why it may not work for you in the same way it did for Makaia!
- How to translate followers into a viable and profitable business
- What it takes to become a brand or product ambassador and how the process works
- The importance of a healthy lifestyle in managing depression
- Makaia’s experiences of being a role model for young Maori women
- Why Makaia doesn’t subscribe to having role models herself
- The challenges Makaia faced when launching the Mfit clothing range to the general public
- Tips for staying focused on income generation
- What’s coming up next for Makaia…
Resources we talked about:
- Motivate Me – check it out if you are looking for inspiration to get healthy, fit and grounded in a freedom mindset!
- MFit – Makaia’s funky clothing line
- Makaia’s free guide to smoothies and infusions
Top tip for a 20 hour a week (or less!) business:
If you are selling a low price point product, you need to make sure that you’re finding new income streams at every opportunity and maximizing your time. For example, suppose you’re taking an hour or two to meet someone. Make this meeting count by getting the business done quickly and effectively, then get some marketing juice out of it by sharing the moment and experience across your social media platforms. Be super-SMART about how and where you spend your time and make sure income generation is always at the forefront of your mind!
Join the Conversation:
Makaia does not really have role models that she looks up to in her business. Her reason? You can subconsciously lose yourself when you look up to someone and adapt their ways and personalities. Instead Makaia preferred to rely on her intuition when it came to marketing and growing her business. What do you think of this? Do you have role models you look up to when it comes to your business? Please share your thoughts below!
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